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Mark Pruett business professor website JWEE journal women's entrepreneurship and education image

Confidence and character: The future of women’s entrepreneurship education? (J. of Women's Entrep. & Educ, 2023)

Article
Mark Pruett
Journal of Women’s Entrepreneurship & Education, Special Issue, pp. 1-15
Publication year: 2023

Want to improve education?  Address self-efficacy, intrinsic motives and barriers, and faculty perceptions

Entrepreneurship education research shows that women and men often differ in entrepreneurial attitudes, motives, barriers, circumstances, and actions.  Drawing on such research, we explore the role of intrinsic, internal, psychological dimensions.  First, female students often report lower entrepreneurial self-efficacy, and are less likely to report entrepreneurial aspirations and intentions.  Second, intrinsic motives and barriers, not extrinsic ones, play a significant role in the entrepreneurial aspirations of women.  Third, evidence suggests that faculty often do not share the same perceptions as female students of issues related to entrepreneurship. 

By strengthening curricula and programs to address intrinsic, internal, psychological factors may bring positive outcomes—more successful support for entrepreneurial interest among women students, more effective education, and students with stronger psychological attributes beneficial for entrepreneurship. We offer an unusual and intriguing place to look for inspiration—the character and confidence-building techniques of military academies.

Mark Pruett business professor website JWEE journal women's entrepreneurship and education image

Female students: Afghanistan’s new entrepreneurs?  [First-ever study Afghan students] (J of Women's Entrep & Educ, 2018)

Article
Mark Pruett, Harun Şeşen, J.R. Pandian, Greg Winter
Journal of Women’s Entrepreneurship & Education, 1-2: 40-53
Publication year: 2018

The first-ever entrepreneurship study of Afghan students

Abstract

We have conducted the first-ever study of female and male Afghan university students about entrepreneurship and entrepreneurship education.  Students at this new university in Afghanistan provided data on their intentions, entrepreneurial disposition, perceptions about the university role, and their beliefs about barriers and motives to entrepreneurship.

On the one hand, we find significant differences between women and men in disposition and intentions, with women having lower levels of disposition and intentions.  On the other hand, the two groups display remarkably similar views of the importance of numerous entrepreneurship motives and barriers.   They also feel the same about the positive university support of their entrepreneurship interests.
In other words, although young Afghan women and men appear to feel different about themselves and their plans, they hold relatively similar views on the reasons for entrepreneurship, the impediments to entrepreneurship, and the potential of university education and support to foster entrepreneurship in both sexes.

Core competencies and the financial health of a firm (Int'l. J. of Strategic Management, 2018)

Article
Pandian, J.R. and Pruett, M.
Int'l. J. of Strategic Management, 18 (2), 57-62
Publication year: 2018

Develops hypotheses relating the core competencies of a firm, strategy, and financial health.

Mark Pruett business professor website E+T journal education and training image

[2018 Emerald Award: Highly Commended Paper] Faculty-student perceptions about entrepreneurship in six countries    (Education & Training, 2017)

Article
Mark Pruett, Harun Şeşen
Education + Training, 59 (1), 105-120
Publication year: 2017

2018 Emerald Literati Award for Highly Commended Paper

The first study of its kind shows that college professors underestimate students’ consistent interest in entrepreneurship.

Abstract

A new approach in entrepreneurship education.  This paper compares faculty and student perceptions and beliefs about entrepreneurship motives and barriers and student aspirations.  Data on 3,037 students and faculty in the USA, China, India, Turkey, Belgium, and Spain, focuses on perceptions of entrepreneurship motives and barriers.  We find significant faculty-student differences in views of entrepreneurship motives and barriers, university environments, and student aspirations.

An especially important finding is that, across six countries with widely varying cultures, economies, and entrepreneurial environments, students consistently see themselves as more entrepreneurial than the faculty perceive.

A major implication of the study is that entrepreneruship urricula need to be assessed in terms of their impact on the self-confidence, risk aversion, and entrepreneurial disposition of students.

 

Stereotypes: Curse to society or cure to its maladies? [2015]  [When may stereotyping be useful?] (Rev. of Bus. Rsch, 2015)

Article
J.R. Pandian, Mark Pruett
Review of Business Research, 15 (1), 7-14
Publication year: 2015

When may the act of stereotyping actually be useful?

Management students  are taught to avoid stereotyping even though stereotyping is almost unavoidable and, potentially, useful. There are over 600 peer-reviewed scholarly articles attempting to understand the reasons for the formation and reinforcement of stereotypes and the ways to overcome these.
 
This paper, however, introduces a different line of thought in which stereotypes may be beneficial.  Stereotypes often may be proven wrong, leading to new stereotypes.  The paper provides real life instances where if decision-makers had acted accepting stereotypes, billions of dollars could have been saved, firms could have avoided bankruptcies, and scandals could have been averted.  We explore additional reasons for reexamining the way that stereotypes and stereotyping are typically considered.   We explore how NOT ignore to stereotypes in appropriate situations.

Mongolia: A cultural portrait using the Hofstede 5-D model [2015]

Article
Rarick, C., Winter, G., Barczyk, C., Pruett, M., Nickerson, I., Angriawan, A.
Global J. of Management & Business Research, 14 (9)
Publication year: 2015

Abstract

This paper explores the cultural values of Mongolia, a country rich in resources and recently classified as a Global Growth Generator (3G) country. The analysis provides better insight into Mongolian culture, a culture for which research data are sparse. The assessment was based on the Hofstede 5-D model of cultural values. The results of this study indicate that Mongolian culture is low in power distance, high in individualism, very high in masculinity, and high in uncertainty avoidance. It can be characterized as being short-term in its orientation towards time. This paper adds to the cross-cultural literature by examining a country that has not been previously studied. Implications of Mongolian cultural values for management practice are discussed.
Mark Pruett business professor website JWEE journal women's entrepreneurship and education image

Nascent entrepreneurs: Gender, culture and perceptions [Women entrepreneurs may be better] (J of Women's Entrep & Educ, 2014)

Article
Harun Şeşen, Mark Pruett
Journal of Women’s Entrepreneurship & Education, 3-4, pp. 1-21
Publication year: 2014

Women might make better entrepreneurs: They value independence + creativity more than men, and focus more on practical issues like financing.

Abstract

We assess gender differences in 1526 nascent entrepreneurs (college students) across four countries to test a model of entrepreneurial intentions incorporating gen-der, culture, and perceptions about entrepreneurship motives and barriers. In contrast to prior research on surviving entrepreneurs, we study people who may be at the very beginning of entrepreneurial careers.
The model proves significant—we find support for hypotheses regarding the impact of gender, culture, and perceptions of motives and barriers. There are substantial differences between men and women. Culture affects students’ intentions, women have lower levels of entrepreneurial intentions, motives generally have a positive influence on intentions, barriers have a negative influence, men appear more influenced by mo-tives, and women appear more influenced by barriers.
The results in China provide interesting exceptions in the analyses and suggest directions for future research specific to that country. As a whole, the study results suggest directions for future research on entrepreneurial intentions. We also discuss implications of the study for entrepreneurship education.

Mark Pruett business professor website JOE journal of entrepreneurship image

Impact of education, economy, and culture on entrepreneurial motives, barriers & intentions: A comparative study of United States & Turkey (Journal of Entrepreneurship, 2014)

Article
Harun Şeşen, Mark Pruett
Journal of Entrepreneurship, 23 (2), 231-261
Publication year: 2014

This study incorporates three primary perspectives used in international comparisons of entrepreneurial intentions—culture, economic conditions and education—in a study of attitudes toward entrepreneurship. Using samples drawn from two countries with distinctly different cultures, economies and education—Turkey and the United States—we develop and test hypotheses regarding the impact of these factors on entrepreneurial intentions and on perceptions of motives and barriers regarding entrepreneurship. For motive and barriers, we discuss and distinguish between intrinsic and extrinsic factors. We observe a number of significant differences between the two sample groups and significant relationships between explanatory factors, intentions and motives and barriers. We discuss the implications of the study for entrepreneurship education and for future research.

Mark Pruett business professor website JEB journal of education for business image

Entrepreneurship education: Workshops and entrepreneurial intentions       [Multi-year workshops, hundreds of start-ups] (J. of Education for Business, 2012)

Article
Mark Pruett
Journal of Education for Business, 87 (2), 94-101
Publication year: 2012

Workshops for hundreds of start-ups:  Years of multi-stage workshops on risks and methods, with one-on-one mentoring by business owners, improved success and discouraged weak projects.

Using data collected from participants in an entrepreneurship education workshop series, the author examined the series’ impact and tested a model of entrepreneurial intentions incorporating social and psychological factors. He found that entrepreneurial disposition and workshop participation significantly influenced intentions, exposure to role models and the strength of family support did not significantly influence intentions and, in contrast to previous research, there was no significant difference between men and women regarding interest in entrepreneurship. The author also reports on participants’ perceptions of program effectiveness and the status of their ventures.

Mark Pruett business professor website JSBE journal small business entrepreneurship image

Why do entrepreneurs enter franchising and other share relationships?       [1st comprehensive theory profit-sharing + royalties] Journal of Small Business & Entrpreneurship, 2011

Article
Mark Pruett, Greg Winter
Journal of Small Business and Entrepreneurship. 24 (4), 567-581
Publication year: 2011

Royalties and profit-sharing:  This first comprehensive theory of profit-sharing + royalties, and how relationships evolve over time, meshes hundreds of studies.

Many entrepreneurs enter long-term relationships such as franchising, an important area of entrepreneurship research. However, franchising is but one version of an underlying organizational form—long-term share relationships—in which both principals and agents receive variable returns. Using two major streams of research that have long remained largely separate from one another—franchising and sharecropping—we build an integrative model of the determinants of share relationships, apply an evolutionary perspective to show how incentives may change, develop explanations for longstanding theoretical conflicts, and generate a fresh set of research propositions.

Mark Pruett business professor website IEMJ international entrepreneurship journal image

Entrepreneurial intentions, motivations, and barriers: Differences between American, Asian and European students (International Entrepreneurship & Management Journal, 2011)

Article
Giacomin, O., Janssen, F., Pruett, M., Shinnar, R., Llopis, F. & Toney, B.
International Entrepreneurship & Management Journal, 7 (2), 219-238.
Publication year: 2011
Culture matters when designing entrepreneurship education

Abstract

Should entrepreneurship education be the same in every country or should it be adapted to each context? In addition to answering this question, it appears to be important to identify the concerns students have regarding their entrepreneurship education programs, so as to strengthen their perceptions of feasibility and desirability of an entrepreneurial career. In this article we examine whether differences exist among American, Asian and European students in terms of entrepreneurial intentions and dispositions, as well as motivations and perceived barriers for business startup. Results indicate that entrepreneurial disposition and intentions differ by country but that students across countries are motivated and/or discouraged by similar variables. However, our results indicate that the levels of sensitivity to each motivator and barrier differ by country. Our results support the argument made by past researches that cultural differences should be taken into consideration when developing entrepreneurship education programs.

Mark Pruett business professor website SMEE Longevity fundamental mission article cover image

Longevity: The fundamental mission?       [Look to nature to foster long-lived businesses] (SME & Entrepreneur Review, 2009)

Article
Donald O'Neal, Mark Pruett
Small and Medium-Sized Enterprise & Entrepreneur Review, 2 (1), 8-12
Publication year: 2009

Why do so many companies fail?  For long life, look to nature’s organizations — make group health + survival the primary mission, act on that mission + focus on attracting, retaining + developing members.

Abstract

This paper discusses what managers can learn about mission and long-term survival from living organisms. We look at how animal organizations differ from human business organizations, and explore reasons why the biological organizations seem to be more successful at long-term survival, or longevity. We discuss how defining an organization’s purpose as longevity may be useful, and challenge managers to consider three key questions.
 
Mark Pruett business professor website IJEBR journal of entrepreneurial behaviour research image

Explaining entrepreneurial intentions of university students: A cross-cultural study    [Strong ent. interest, esp. in young Chinese] (Int'l J. of Entrepreneurial Behaviour & Research, 2009)

Article
Mark Pruett, R. Shinnar, B. Toney, F. Llopis, J. Fox
International Journal of Entrepreneurial Behaviour and Research, 15 (6), 571-594.
Publication year: 2009

Young Chinese entrepreneurs are distinctly independent-minded, but far more concerned about risk + family reaction than students in other countries.

Abstract

Practical implicationsEntrepreneurship education may serve students better by increasing its focus on creativity and confidence‐building. Further, curricula should be adapted to specific cultures – for example, a unique dilemma faced by Chinese students is discussed in detail.

 

Mark Pruett business professor website JEB journal of education for business image

Entrepreneurship education: Attitudes across campus (Journal of Education for Business, 2009)

Article
Shinnar, R., Pruett, M., & Toney, B.
Journal of Education for Business, 84 (3), 151-158
Publication year: 2009

We collected data on student and faculty attitudes toward entrepreneurship and entrepreneurship education.  In addition to noting a difference between students and faculty in perceptions of students’ occupational aspirations, we discuss the significance of interest among non-business students.  The study suggests a significant opportunity to formally expand entrepreneurship-related education beyond the business school.

Mark Pruett business professor website R&D management journal image

Experience‐based learning in innovation and production  [New R&D beats "fixing" old designs] ( R&D Management, 2008)

Article
Mark Pruett, Howard Thomas
R & D Management, 38 (2), 141-153.
Publication year: 2008

New R&D beats “fixing” old designs:  We move the learning curve from the production process into the product innovation process.

How can we model and document the impact of experience in product innovation? We use data on the innovation and production histories of 294 product platforms to explore experience‐based learning. We extend learning curve concepts from their traditional domain – the production process – into the product innovation process to build and test a richer, quantitative model of learning. The results suggest that learning occurs differently in the innovation process than in production. They also suggest that how and where a firm learns depend in part on the complexity of product components and sub‐systems. Finally, we discuss the competitive implications for product innovation.

Keywords:  product innovation; learning curve; quality;

Mark Pruett business professor website LLJ labor law journal image

Protecting trade secrets during employee migration: What you don't know may hurt you (Labor Law Journal, 2004)

Article
Kovach, Kenneth; Pruett, Mark; Samuels, Linda; Duvall, Christopher
Labor Law Journal, 55 (2), 69-84
Publication year: 2004

Protecting trade secrets:  Laws, violations + how to identify/protect trade secrets when employees leave

Abstract

The article examines the trade secret violation problems associated with the desire of migrating employees to use their knowledge in their new position and suggest options available to firms to solve these conflicts. As early as 1988, an unpublished study by the National Institute of Justice of 150 large high technology firms surveyed believed that they had been victims of trade secret theft. In 2001, seven then-current and former executives of Cadence Design Systems Inc. agreed to plead no contest to misappropriating the computer code of Cadence for use in the products of Avant! Corp., the new firm they founded. These three forms of legal protection–patents, copyrights and trademarks–usually require the firm to register the intellectual property with the government and to provide public disclosure. When employees leave, they mentally take all the knowledge they have developed or used during their time with the firm. In the U.S., trade secret law is now a combination of state and federal law. Some countries have no trade secret laws at all–Chile, Colombia, Costa Rica, Ecuador and Venezuela are examples of such countries. Examples of technological and physical protection of information include the use of roving guards, computer passwords, passkeys, identification badges, biological identification checkpoints and even intra-facility positioning systems.

Keywords

  • trade secrets;
  • intellectual property;
  • trade secret theft;
Mark Pruett business professor website IJITSSR IT standards standardization research cover image

How high-technology start-up firms may overcome direct and indirect network externalities     [How to commercialize inventions] (Int'l J. ITSSR, 2003)

Article
Pruett, Mark, Lee, Hun, Lee, Ji-Ren., & O'Neal, Donald
International Journal of IT Standards and Standardization Research, 1(1): 34-46
Publication year: 2003

How to commercialize inventions:  We outline commercialization strategies for inventions that require new infrastructure, complementary goods, or many users.

Abstract

This paper presents a conceptual model of strategic choice for high-technology start-up firms in the face of network externalities–the strength of the market’s preference for standardized technology. Our model suggests that the commercialization strategies followed by such a firm will depend on the type of network externalitites–direct versus indirect–as well as the degree of appropriability–the firm’s ability to retain the value of innovation. We offer a number of propositions generated by the model and discuss their implications.

Keywords

  • network externalities;
  • appropriability;
  • high-technology start-ups;
Mark Pruett business professor website EMJ European management journal image

Thinking about quality and its links with strategic management       [One of first executive-level articles linking strategy + quality] (European Management Journal, 1996)

Article
Mark Pruett, Howard Thomas
European Management Journal, 14 (1), 37-46
Publication year: 1996

Use quality to drive executive thinking:  This forward-looking article was at the leading edge of a world-wide, decade-long wave of executive-oriented articles linking executive decisions about strategic management with principles, practices + tools about quality from production + marketing.

Abstract

There is a variety of perspectives on quality, but that each of those perspectives contributes to an integrative, systemic view of what it means to manage for quality. That systemic view raises certain key issues about the way we think of the strategic management process, issues which merit renewed scrutiny in the light of quality management.

 

Mark Pruett business professor website JOM journal of management image

Business failure pathways: environmental stress and organizational response    [Firm choices matter more than environment] (J. of Management, 1996)

Article
Moulton, Wilbur; Thomas, Howard; Pruett, Mark
Journal of Management, 22 (4), 571-595.
Publication year: 1996

Your choices matter more than your environment:  Failure may depend more on a company’s own strategic choices than on industry strength.

This paper compares the failure of 73 firms that declared bankruptcy from 1980 to 1986 with the behavior of 73 matching firms that had not failed over the same period. We contrast the relative importance of environmental stress, measured by industry growth/decline, with organizational response, measured by asset and debt growth/decline. Firm effects dominate industry effects in explaining failure. Four distinctive business failure pathways based on firm and industry growth patterns are described. In particular, we conclude that debt-funded, forced-growth strategies create a high risk of failure regardless of industry growth rate.

Mark Pruett business professor website BJM British journal of management image

Strategic groups and the analysis of market structure and industry dynamics       [Business groupthink: strategies + beliefs] (British J. of Management, 1995)

Article
John McGee, Howard Thomas, Mark Pruett
British Journal of Management, 6 (4), 257-270
Publication year: 1995

Business groupthink in strategies + beliefs:  Firms with similar assets + strategies tend to hold similar views + may uniformly resist adapting to industry change.

Abstract

This paper provides an overview of strategic groups research and argues that it should be linked more closely to questions central to strategic management. Particularly fruitful directions for future research include industry evolution, competitive and industry dynamics, and linkages to resource‐based theories. Specific observations and suggestions are made about the content and method of strategic groups research. These are illustrated by reference to empirical studies of the pharmaceutical industry and the food processing industry.

 

Mark Pruett business professor website R&D management journal image

Planning for dominance: a strategic perspective on the emergence of a dominant design      [Making one version succeed] (R&D Management, 1995)

Article
Ji‐Ren Lee, Donald E. O'Neal, Mark W. Pruett and Howard Thomas
R & D Management, 25 (1), 1-13
Publication year: 1995

Making your version succeed:  We outline competitive strategies for inventions which face competition from incompatible alternatives.

Abstract

Researchers in technology and innovation, organization research, and product standardization in economics have noted that innovations may become the dominant designs in their product classes for reasons that may have little to do with design. The emergence process for dominant designs has typically been viewed as a black box process involving a sophisticated interaction of technological and non‐technological factors. This paper shifts the discussion to a strategic perspective. It argues that firms can frame the emergence process and can systematically manage elements of it in the pursuit of competitive advantage from innovation. An analytical framework is developed and discussed, with particular emphasis on the roles of certain external conditions, non‐technological forces, and complementary assets, as well as the implications for R&D strategists and for future research. Four distinctive examples illustrate different aspects of the framework’s utility.

Mark Pruett business professor website JMS Journal management studies image

Perspectives on theory building in strategic management (Journal of Management Studies, 1993)

Article
Howard Thomas, Mark Pruett
Journal of Management Studies, 30 (1), 1-10
Publication year: 1993

It is proper that a discipline, whether nascent or mature, should take stock of its progress once in a while, and strategic management is no exception.